Game Design, Programming and running a one-man games business…

Gratuitous Space Shooty Game released!!!

And you probably thought I wasn’t still making games right?

After the long and intense development of Democracy 4, which is a HUGE sprawling game with a LOT of code, and a ton of content, and is now in about 10 languages and has 3 expansion packs… it was nice to be able to make something small, and simple, and not at all commercial or serious. With that in mind I started messing around making a space-invaders style vertical shooter, using the art assets I have from an older game of mine: Gratuitous Space Battles.

GSB is pretty old now, but TBH the spaceship graphics for it still look incredibly good to my eyes. I generally think its very wasteful that the games industry hires so many people to make music, SFX and graphics, and then makes a single game with them, never to be re-used in any way. Frankly a spaceship is a spaceship, whether its used in an RTS or a shooter or a turn based grand strategy game.

I know some people worry that gamers will bombard you with abuse for daring to use the same artwork in another game, because they will feel ‘cheated’. This strikes me as utter nonsense. Sensible re-use of assets just makes sense. As a general principle I hate waste, and I love efficiency. Also, not doing something because a tiny, tiny percentage of vocal gamers may complain about it is definitely a losing strategy in gamedev. There are always people who complain about any choice you will make.

After working on this game for a bit, and initially thinking it was a little throwaway thing I’d probably keep to myself, I started to really enjoy its development. I have never made a vertical shooter, but I loved Star Monkey, which is very old, and I am old enough to remember the first space invaders arcade cabinets as a kid, as well as Galaxian (far superior imho) and then Phoenix and the rest. I also spent a lot of time playing Astrosmash on our intellivision console as a kid.

Gratuitous Space Shooty Game is a bit of a mashup of a lot of those shooters, with some extra ideas that occurred during development. My wife playtested it a lot, and HATED the asteroids, so I added a repulsor beam to keep them away from you. Once implemented, it became a very cool new gameplay mechanic, as it allowed you to ‘balance’ attacking ships above you to get some extra shots in before they leave the screen.

During development I experimented with a bunch of ideas, and after a lot of playtesting, I’m happy with what I chose to do. The fact that you can accidentally shoot ship bonuses gives the player an incentive to keep moving and not risk a volley destroying a bonus. Penalizing you for every ship that escapes, INCLUDING the left-right ‘saucer’ ships also adds to the challenge. Making it so that the best power-ups are only dropped by those ships was also a good move from a design POV. Adding friendly ships you have to avoid is an evil mechanic, but its still in there!

In the end I went with 25 levels, and the levels get slightly longer as you go along. I don’t do any adaptive difficulty stuff, although I considered it. I do offer 3 difficulty levels from the start though. The top one is seriously hard. In-between levels you get to spend your cash, earned from shooting aliens and collecting bonuses (and a cool 10% bonus if nobody escapes) on upgrades for your ship.

Right now the game is only on itch, for $3 with a suggestion of $5 if you want to. It will not be a big financial success :D. Because I was doing it for fun, its currently windows only, and fixed aspect ratio of 1920×1080, or scaled to fit fullscreen. Windowed option literally went in the day before release :D. Its English only for now. I may try a google-translate for the limited text at some future point if I do an update to it.

So there you go, its another game by me! the first non-strategy one for a long time. I’m quite proud of it. Its a fun short laptop-friendly game you can play in lunch hour or multiple coffee breaks. If you like the look of it, get a copy!

Making a hobby game!

I’ve been getting very motivated about a little hobby game I’ve been working on in-between dealing with solar farm stuff, and playing the guitar. I have a lot of really cool space-game assets from my old game (some might say classic!) ‘Gratuitous Space Battles‘ and it just feels wrong to have all the art to make a space-invaders style game and not just do it! I decided to call the game ‘Gratuitous Space Shooty Game’.

I am so disorganised that its simpler for me to code a new game engine from scratch than find the hard drive with GSB code on it (or at least all of it), but luckily I have time plus experience, and I can type stupidly fast, so I’ve basically written a new game engine for this little hobby project. Its nothing amazing, the game currently only uses 2 shaders, no clever effects, no amazing visuals, just a simple ‘shoot at static sprites and enjoy some primitive particle effects’ style game:

Obviously its 2023, so just making simple ‘space invaders’ wont cut it even for a hobby game, so there is a lot of influence from stuff like galaxian, and pheonix, and all the other space shooters out there. Right now, the alien movement is very generic and simple, and nothing to shout about. No fancy splines, just left right and down!

The thing thats motivating me about this game is the small scope, and ease of adding new stuff. When I work on a giant commercial game of mine like Production Line or Democracy, every single line of code or change to a single data item needs to be checked and balanced for 11 different languages and every conceivable screen resolution and hardware, then uploaded as a patch to itch, gog, epic, humble and steam. The amount of admin, and busywork required to make marginal changes to a large project can be pretty overwhelming.

With this game, its 1920×1080 res or nothing (stretched to actual resolution, and bordered if necessary), only in English. And right now its not even on any store. This means I can have a cool idea, start typing code, and be testing it within minutes, which makes the development process pretty fun.

I don’t want to put up a public build for it quite yet, because so much of it is just totally broken, or half assed. The current font sucks, and doesn’t even display percentage symbols :D. The gameplay is unbalanced, and there is no high score system that actually stores anything anywhere yet. I reckon I need to code a primitive online high score system, and include music and sfx volume controls before I make it public. Oh and a pause button might be nice too!

I have to say though… its already very very fun. There is something very adrenaline-rushy about playing it on the harder levels, where everything gets a bit hectic. In these days of F2P, monetization, competitive e-sports, multi gigabyte patches, and achievements and so on… there is something very pleasurable about a simple game where you move left and right and hit the fire button!

When I stick it on itch or the humble widget I’ll post about it here :D.

What income can you get from your old indie PC games?

There are a whole lot of different strategies for running a pc games business. I know people trying a bunch of different strategies and here are a few:

  • Publisher-funding model. Get publishing deals, and charge enough for the development milestones that you make a profit regardless of whether the final game makes a profit or not.
  • Patron model. Using patreon, or kickstarter or other methods, build up a loyal fanbase that pays you money to make games, regardless of whether they play them, or buy them in any quantity.
  • Straight sales model. Self-fund games, release them to the world as self published titles and hope the royalties exceed the development costs on a continual basis.
  • The big hit model. Go all-in, on a big title you bet your entire financial resources on, including remortgaging house/car etc. Assume that scale brings its own bonuses, and that the huge payoff outweighs the risk.
  • The continual release model. Release multiple games each year, maybe one a month, hoping that over time, the long tail builds up a relatively stable income.
  • The searching-for-a-hit model. Similar to continual release, but in this case the aim is to hope to strike it big with a sudden hit. Always be poised to drop everything and ramp up any game that gains initial traction.

Unless you didn’t already know, my method is the straight sale model. I’m pretty conventional in that I think the model where you just make the best games you feel comfortable with, from a risk POV, and aim to have them sell enough to result in a profit… is the most ‘normal’ and sensible way to do things. This plays to my strengths, because I’m not scared of risk, but not nuts, and also not a people-person as you need to be with patreons etc, and as a self-code-engine guy, I’m not churning out quick asset flips hoping for a hit.

However…

Because of the sheer bloody-minded determination to stick around, it turns out I have been making commercial aimed games since 1997, and therefore I have ended up with a big bunch of older titles that still run on most PCs, and can still generate revenue. have I perhaps become the ‘long-tail-indie’ just out of sheer hanging around? Could it be that actually positech games is self-sustaining on the basis of really old games, that although they do not sell much each, combined they add up to a tidy sum?

I’ll be honest, I have no idea how much those older games make without digging into the data, but I thought either way it might be interesting, so here goes.

Kudos 2 (2008)

This was the first game I made that made proper ‘omgz’ money. I got a cheqck one month for $20,000 and it was on the basis of that game, selling on about 15 different casual games portals. This was amazing. It was however, a long time ago now… 2008 apparently. This was certainly not my first game, mobygames catalogs a bunch of earlier ones, but it was the first one to make enough money that its worth even looking at the numbers.

Kudos 2 is unusual in that its not on steam. I also actually made it free on itch last year, but people tend to follow old buy links, and I still sell copies through BMT micro. Lets look at the last 365 days income from Kudos 2 for BMTMicro:

269 copies for a total of $1,463.69

Not bad, but this is pretty much the only income for the game. I accept donations on itch for it, and earned another $49

Gratuitous Space Battles (2009)

I always think of this as the game that was released on steam the day I moved house. That was a stressful day. Anyway… its old now (2009), and its on steam, and sold through BMT Micro, and also sold through apple on various devices. Lets check the last 365 days data:

Steam net income: ~$8,700 Apple sales: $0 BMT sales: ~$120

I actually forgot that apple sales were zero now because apple decided anybody who wanted to play 32bit games on devices they bought and paid for could go fuck themselves and revoked that ability, so there you go. Just one of many reasons I despise the company. But anyway… its about nine thousand dollars in the last year. Which for a game released 13 years ago is… pretty amazing?

Gratuitous Tank Battles (2011)

This is a game I often consider a flop, but its not really because it made a decent return at the time. However, its a game I have kind of forgotten about, after I made a single expansion pack. Its now 11 years old, so how is it doing?

Steam net income ~$550 BMT sales: ~$14

Whoah what the hell? Are those number correct? Yes they are! pretty bad. But why? I think its because the total peak sales of Gratuitous Tank Battles never managed to hit a real escape velocity. When it comes to long-tails for games, I get the impression that there are basically two scenarios:

The ‘Meh’ game.

This sort of game sells some copies, and maybe makes a profit, but it never really ‘takes off’. You don’t see dozens of youtubers covering it, there are not more reviews on websites than you can count. The community for the game never really gets going. Its not a watercooler discussion topic. People see its released…some buy it. And then its over. Gone. Done. The end.

The ‘Hit’ Game.

This doesn’t have to be Minecraft. It can just be a game that hit a certain threshold. I don’t know what that threshold is, but my best guess is $1-1.5million gross sales on steam. Once you hit that sort of level, you have a ‘community’. There are people posting online about the game every day. People who ask questions get community answers. People make mods, and the game thus expands. There is justification for DLC, which leads to more news, more coverage and more players, and you get a flywheel effect.

GSB and Kudos 2 hit the ‘hit game’ level. Kudos 2 is now so old its become irrelevant, but amazingly GSB still sells a non trivial number of units each year, and makes comfortably more than beer or coffee money.

Conclusion?

I think a lot of developers get frustrated that they are constantly in a grind, always having to desperately work on a new game to hopefully release it in time to survive the drop in royalties from the last one. Residual income from old games is almost zero, so you are constantly working away like a developer on a production line, never getting to relax.

I suspect many of these developers are at 90% between ‘meh’ and hit, but the problem is, being 90% of the way is not enough. Its pushing really hard on that flywheel, and feeling absolutely despondent, because you simply cannot see that point in the future where the momentum takes over. Its very, very easy to think things will never change, and that extra effort on a ‘failed’ game is simply not worth it. I totally understand why people do not push things that extra mile, when it feels like you have been pushing for the last 99 miles and got nowhere.

FWIW I think this applies to almost all endeavors, but especially creative ones that require popularity. I used to be in struggling heavy rock bands, and the constant putting up of posters and handing out of flyers for gigs, in the seemingly futile, pointless effort to get a few people to show up is soul-crushing and demotivating.

But in a sense, that explains why so many fail. Only dumb optimism or sheer bloodyminded obsession with success can possibly explain why some people still go out every single night and stick up those posters or give out those flyers, or keep tweeting and blogging about their video game. It always looks hopeless, totally and utterly futile, and impossible odds, and never gets you anywhere…until it does.

A video game budget breakdown: Gratuitous Space Battles 2.

Indie developers, especially ones working on their first game are always very interested to know how much stuff costs, and whether they should spend more money on X or Y. It can be a bit intimidating and scary when you have no idea what you are doing and its your first game. To try and help with this, I thought I’d release some data about the last full game I shipped as the developer, which was Gratuitous Space Battles 2. For those who aren’t aware, its a top-down 2D space strategy game with more lasers and particles than you can shake a stick at, and it looks like this:

Image4

Or in video form like this:

Anyway, here is a pie chart breakdown of the cost (EXCLUDING MY CODING TIME) for Gratuitous Space Battles 2.

b1

And for those who hate marketing, here is the same chart but without any:

b2

Obviously you have to strongly remain aware that there was a LOT of coding time by me which I have not included here, because obviously as the owner of the company its hard to work out how much I should value my own time at. Regardless of this, maybe some people find this useful;. If you want more insight into why the costs are the way they are, you probably need to check out the game. GSB2 is a VERY GUI and visual-effects intense game. It has a lot of very complex GUI elements, and thats why its such a big chunk of the cost. It also has very good dramatic music. If you are making a 3D game, costs might be different. If you are working on mobile or ipad, again it might be different. This was a hardcore PC strategy game designed for huge monitors and hardcore players. How does this budget breakdown compare with yours? Share in the comments :D