A lot of big companies will ignore you, and basically pretend you dont exist if you are a small company wanting to deal with them. Big publishers often don’t even dignify my emails with a response (you know who you are!). Some advertisers won’t deal with me “unless your budget is at least $10k a month”. I imagine some very testosterone fuelled executives get very aroused at the thought of being so l33t they don’t deal with small fry nobodies spending less than that.<\/p>\n
But I know some companies who have built very efficient systems that let them deal with very small fry, and make a fortune from it:<\/p>\n
Google adwords<\/p>\n
Amazon<\/p>\n
Ebay<\/p>\n
Paypal<\/p>\n
Granted, this isn’t so much business to business (b2b) but consumer facing stuff, but if it can be done for the consumer why not the small business? Adwords deals with mega-corps, and the little guy like me. I know some people who spend a dollar a month there, I spend many hundreds of dollars a month. Its’s all money, and those dollars add up. Plus, when the small fry start getting big, they remember who their friends are, and who helped them up the ladder.<\/p>\n
Some company who won’t deal with positech because we are too small is like me not selling you a game unless you will spend $200. When you buy a game from me, it’s automated, I don’t do anything on a per-order basis. Welcome to 2008, where automated scripts and computers make the cost per transaction close to zero. Has everyone re-engineered their company philosophy to deal with that? because google have. Maybe I have better processes in place than some of those big mega corps that won’t do business with me?<\/p>\n","protected":false},"excerpt":{"rendered":"
A lot of big companies will ignore you, and basically pretend you dont exist if you are a small company wanting to deal with them. Big publishers often don’t even dignify my emails with a response (you know who you are!). Some advertisers won’t deal with me “unless your budget is at least $10k a<\/p>\n